Very simply put, Livestream shopping is a new form of online trading where you showcase and sell items live on video. This allows you to connect with your customers in real-time via a live chat. You can stream using an influencer, an expert, or a member of staff. Livestream shopping combines advancing technology in social media with the familiar and popular home shopping channels. With eCommerce expected to take up more than 22% of global retail sales by 2023, there has never been a better time to start bringing your shop to your customers. So what are the advantages of going live? Taking your shop live enables you to combine the popularity and convenience of online shopping with sales techniques you already employ. It is a more personal and interactive take that allows you to connect with your customers while they watch from the comfort of their own home.
Short answer, YES! Long answer, there is substantial evidence that highlights the upcoming rise of Livestream shopping. While not yet as well known in Europe and North America, Livestream shopping saw a massive rise in popularity in Asia. Here are 4 interesting factors that indicate the potential of Livestream shopping:
Quite a lot of people wonder what a Livestream shopping event can look like. New things can always seem a little scary, but don’t let the fear of the unknown stop you from exploring new avenues of income. When setting up a Livestream shopping event keep in mind the following things:
You could get Korkuma, the first (and only) Livestream shopping sales tool in the Czech Republic. Livestream shopping is the next step in eCommerce so don’t miss out on your chance to join the revolution and sign up for our Beta which will be coming out soon.